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Are You Taking It Personally?
...by these questions, which are red herrings. Consider a CLO making a policy decision about professional development plans for her company. Or take a college dean deciding how best to...
Maximize the Current Moment
...often, however, companies and colleges alike prefer to settle for the safe and comfortable status quo. The same holds true for virtual classrooms. In the early iterations of remote learning...
4 Ways to Turn Educational Obstacles into Opportunities
...that reach all types of learners. Marketing opportunity: Create a buyer’s journey of small, easy-to-take actions that don’t require complex forms or a major time commitment. Disconnected from direct conversation? ...
PLAs: How Many Credits Do You Get for Living?
...and badges are the future in education—and the workplace. Prior learning assessments (PLAs) are another commonly accepted indicator of skill and competency worthy of a closer look. PLAs Give Credit...
How Mission-Aligned Marketing Increases College Enrollments
...wrong potential students, neither party will get the outcome they’re looking for. To maximize enrollment, I suggest taking time to answer these key questions to ensure that marketing efforts are...
Craft Tomorrowโs Workers Today
...education becomes a companion, rather than simply a product delivered to the company’s doorstep. To make this happen, learning leaders could develop relationships with leaders at local higher education institutions....
Three Thoughts on Self-Awareness, Concentration, and Distractions from October
...having the discipline to actually complete tasks without distraction. Whether it is going to the gym, going to church, or writing in my journal, if these tasks are simply scheduled...
Higher Education and Corporate Partnerships: Friends or Foes?
...aren’t truly the enemy. Instead, colleges and universities should take advantage of the opportunities available and consider how to come together with companies as partners in pursuit of a common...
4 Marketing Automation Tips for More Effective Email Sequences
Using email to nurture prospective students is an essential component of any college’s marketing and enrollment strategy. At MindMax, we specialize in creating targeted email communications to help our clients...
College Enrollments Are in DeclineโHereโs What Schools Can Do
...There’s no shortage of discussion about how competitive college admission is for students, but university leaders cite competition from other schools as one of their top concerns, too. Students have...