Search
Is a 4-Year College Degree Still Necessary?
...comprises many opportunities for learning, and its value extends well beyond serving as an avenue for obtaining a 4-year degree. From research institutions making groundbreaking discoveries to community colleges teaching...
First Lady Jill Biden Gives Community Colleges a Major Platform
...future, I see community colleges evolving to play a similar role in their communities as libraries have come to serve during the information age: a repository of information that is...
You Want Student Athletes on Your Team
...with the idea of finding an opportunity with a company that would value everything that a student athlete puts into competing. Student athletes know what competition and overcoming adversity are...
Taking the High Road
...a potential resource for discussing topics too hot to handle on the job. Lee Maxey is CEO of MindMax, a marketing and enrollment management services company. To comment, email editor@clomedia.com....
2 Keys to Marketing Automation Success
...just one area: communicating with leads. My two biggest recommendations are given below. While they may seem obvious and simple, you’d be surprised at how many companies continue to overlook...
Understanding Adult Learner Buyer Behavior
...website, program-specific webinars, and provide easy access to a knowledgeable person that can help (via live chat or phone). Buying behaviors of adult learners Many prospective students conduct research while...
MindMaxing Podcast: Episode 1 with J. Kim McNutt
...and subscribe to the MindMaxing podcast on our website here. Follow the MindMax blog for all of our latest podcast content, thought leadership posts, and other insights into higher education....
UPCEA MEMS Conference: AI, Authenticity, Limitations of Measurement
I’m pleased to share that the latest UPCEA MEMS: Marketing, Enrollment Management, and Student Success conference was as satisfying as always. One thing I love about this conference, hosted by...
Rethinking What We Consider Essential
...serve its core values becomes a much simpler task. Having clear organizational values has been one of our greatest assets at MindMax. We’re a values-driven company, and this defining feature...
Reviving the Lost Art of Learning
...walk away from the classroom or the computer, are we walking away from learning? When we complete our formal education, do we stop learning? Have we lost our child-like instinct...